In this episode, Jared Judge shares his recent experience at the Rocky Mountain Bridal Show in Denver, providing valuable insights for musicians looking to succeed at wedding expos. He discusses the importance of strategic planning, from securing a prime parking spot to ensuring a minimal yet effective booth setup. Jared emphasizes the significance of live performance in attracting attention and engaging both potential clients and fellow vendors. He reveals his tactics for capturing leads, including offering a free PDF of wedding playlists and distributing business cards. Jared also highlights the crucial role of networking with venue owners and event planners, aiming to secure long-term partnerships and referrals. Throughout the episode, he offers practical tips, such as using battery-powered equipment for flexibility and the benefits of playing a diverse repertoire to showcase versatility. Jared's experience underscores the potential of wedding expos as a platform for musicians to market their talents, build relationships, and ultimately, book more gigs.