Matt Ferree was working toward his PhD in chemical engineering at Ohio State when he realized his real passion was in the weddings he'd been performing at for a couple hundred bucks as a favor. He quit grad school, dove in headfirst with his piano + DJ company Seamless Sounds, and built it into a multi-op wedding music business with employees, an exclusive venue partnership, and over $100,000 booked through BookLive. He's now also a coach inside Full Time Music Academy. In this episode, Matt shares 6 business lessons behind his success: Winning Beliefs, Winning Habits, Winning Attitudes, High-End Image, High-End Service, and High-End Music.